Report Copyright Infringement View in OSM UK

Description

This activity gives everyone the chance to explore the idea that they can be convinced to buy something without realising it. They’ll make a comic strip of things they do every day, then think about and highlight the different times they might see (and be influenced by) adverts throughout their day. By the end of the activity, they’ll have learned to be more aware of adverts, which will help them to make decisions that are best for them.

Resources

Scrap paper
A4 paper
Coloured pens or pencils
Pens or pencils
Device with access to the internet

https://youtu.be/TLf2gOrL1iM

Instructions

Step 1: draw your day
Everyone should find some space. The person leading the activity should make sure that everyone has some A4 paper and pens or pencils.
Everyone should split their paper into eight boxes by folding it, unfolding it, and drawing over the creases. It should look a bit like a blank comic strip.
Put the paper horizontally and fold it in half from left to right twice, then fold it in half from top to bottom once.
Everyone should think about the different things they do every day. They should draw a different activity in each box.
You could include things like getting ready at home, walking to school, doing homework on a computer, using a mobile phone, going to the shops, watching TV, or playing games.
Everyone should take it turns to share their comics. What things do people have in common?
Step 2: identify the ads
Everyone should gather together and watch the video from Bite Back 2030.
We’ve included a link below. If you don’t have internet access, you could tell people about the social experiment instead.
Everyone should look back at their comic strips. They should think about the different times that they might see (or be influenced by) adverts during everyday activities, like in the social experiment.
Adverts could be on the radio on the way to school, on posters on the bus, on the internet or online videos, on sponsored content in games they play, or on the TV.
Everyone should draw or write the different adverts they might have seen on their comic strips. They could choose a bright colour, like red, so that the adverts stand out.
To finish, everyone should share their ideas and their comic strips. When might they have been influenced by advertising? What sorts of adverts are they used to? What were the most common ideas?

Tags

• advertise
• money
• savvy

Badge Links

• Artist - Imaginary drawing
• Money Skills - Influence